Category: Blog


Holiday Season Cybersecurity Tips

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Small businesses can be a big target for scammers and cybersecurity threats during the holidays. Small businesses may not have the same kind of security measures in place that large organizations do, which makes them an attractive target. If your business saves credit card, bank information or processes large quantities of money then it may…more

Do’s and Don’ts for Business Holiday Cards

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  It is that time of the year again! A lot of businesses send holiday cards or are planning to this year, and a holiday card is a great way to connect and nurture the relationships that you have with current, former and prospective clients. If you haven’t sent cards before, now is a great…more

What Prompted AcuMax?

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James “Jay” Hawreluk, the creator of the AcuMax Index, first became involved in the psychometric arena nearly 20 years ago. Being a business executive with an aptitude in marketing, finance and statistics, Jay was fascinated with psychometric testing and how it could be used to determine what motivated people in different types of work or…more

How to Boost Workplace Productivity

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Productivity around the holidays is a concern for many small businesses. Employees have numerous demands on their time, time off work and projects to wrap-up before the end of the year. While productivity is important to all businesses, it is of particular interest to small businesses, which tend to be lean and require everyone working…more

How to Help Your Employees With Holiday Stress and Depression

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The holidays can be a stressful time, and as an employer, there are things you can do to make the holiday season easier for your employees. While the holidays are joyful for many, for some it can be a time of increased depression and grief. According to a survey done by the American Psychological Association,…more

How to Create a Small Business Succession Plan

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If you’re a small business owner, you need a succession plan. It doesn’t matter if retirement is years away, you need to plan for the unexpected. A study by Wilmington Trust of over 200 small businesses found that 58% of small business owners have no succession plan. A succession plan will help you seamlessly transition…more

How Your Business Can Celebrate Small Business Saturday

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The holiday season is upon us and retailers are already gearing up for Black Friday and Cyber Monday, and nestled right in between those is Small Business Saturday. You don’t need to be a retailer to participate in Small Business Saturday, which is the Saturday after Thanksgiving and falls on November 30th this year. Small…more

Why Your Business Needs a Facebook Messenger Chatbot

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Facebook Messenger bots are an extra element to your marketing plan to ensure that customers have the ability to connect with your business whenever they want to. A chatbot is an automated messaging tool that uses AI to message back and forth. They can be programmed to respond to questions, understand statements and send intractable…more