How well do you know the person working next to you? You might be great friends, long time colleagues, know the name of their goldfish, but not know them as well as you think you do. Knowing how your colleagues are wired changes everything when it comes to working with someone. I am sure that…more

This year has been a year of forced innovation for businesses as we all try to find ways to take our normal in-person functions and make them virtual. While it may not sound like the most wonderful way to celebrate, virtual holiday celebrations are better than none at all! Holiday parties can be a time…more

Developing and maintaining a high-quality email list can be extremely valuable to your business. Email is still a fundamental part of acquisition and communication, mainly because email marketing has one of the highest ROIs among marketing methods. The ROI for email marketing can be as high as 4400%, which is $44 for every dollar spent…more

This holiday season is stressful for businesses struggling to stay afloat and for customers alike. With the added stress, we hope that we can band together and be kind to one another, but we will be likely run into at least one difficult or upset customer. One of the most uncomfortable and challenging situations as…more

AcuMax offers more than just personality assessments, we have a wide range of products including Acumen, which is one of the newest additions to the suite of AcuMax Index hiring solutions. Acumen is a statistically validated cognitive reasoning skills assessment that is administered in 10 minutes or less, so it doesn’t take a lot of…more

The relationship that an employee has with their boss impacts their job satisfaction, performance, retention, productivity and more. However, some leaders function as a manager while others who drive high-performing teams act as a coach. How do you know which one you are? Managers are bosses who focus on things like administration, budgeting, planning and…more

This month Google made improvements to the consumer search experience. Google made some big changes to its search engine around this same time last year to improve the relevancy of search results. These Google search algorithm changes were aimed at better understanding language, which is the foundation of how people search. These changes build upon…more

Jobs are evolving to care more about skills and competencies than degrees, and keeping up with professional development can help you round out your personal offerings. It can be especially difficult for small business owners to try to find the time for professional development, as they are already wearing so many different hats within the…more